Running Amazon PPC ads can be a grind. One minute you are tweaking keywords, and the next, you are buried in reports wondering why the clicks aren’t turning into sales. It’s a lot – and let’s be honest, that is a clear sign you should hire an Amazon PPC expert who can take the reins and get your ads performing at their best.
To help you find the perfect fit, we have put together a list of 17 platforms where you can find Amazon PPC experts who know exactly how to turn your campaigns around and get you the results you have been chasing.
Need It Fast? Here Are The Top 5 Sites To Hire A Global Amazon PPC Expert
- Genius – Best for hiring rigorously vetted, full-time Amazon PPC experts with significant cost savings.
- Multiplymii – Best for building long-term remote teams with comprehensive recruitment and HR support.
- ZipRecruiter – Best for accessing a large talent pool with fast candidate matching and user-friendly tools.
- MarketerHire – Best for quickly finding pre-vetted Amazon PPC experts with a no-risk trial and ongoing campaign support.
- Mayple – Best for data-driven Amazon PPC strategies with rigorously vetted experts and performance-focused results.
Top 17 Platforms To Hire Expert Pay-Per-Click Consultants
Here are the 17 best platforms to hire Amazon PPC marketing consultants:
1. Genius
“Cheaper overseas talent equals lower quality?” That’s the myth holding so many businesses back. But the truth? It couldn’t be more wrong. Genius proves that affordable, overseas talent can deliver exceptional results. By rigorously vetting candidates—rejecting 249 for every 1 hired—Genius ensures you’re getting top-tier Amazon PPC experts.
With a process that includes technical assessments, culture screening, communication tests, trial projects, and reference checks, Genius matches you with A+ talent tailored to your needs. Our expertise brings measurable success, like driving ROI, optimizing campaigns, and increasing conversions.
Best of all, it’s cost-effective: full-time Amazon PPC experts at a fraction of U.S. rates, without compromising on skill or performance.
- Type: Exclusive Global Talent Agency
- Pricing model: One-time fee, no monthly fees
- Talent expertise level: Mid-level, senior grant writers
- Engagement model: Full-time
- Year founded: 2019
- Revenue: $1M-$2M
- No. of employees: 20-25
| Pros | Cons |
| Zero-risk hiring with a 6-month talent guarantee and no recurring monthly fees | May not be ideal for businesses looking for short-term resources. |
| Major cost savings while maintaining top-notch quality and seamless communication | |
| Local recruiters in Latin America and the Philippines bring deep knowledge of the talent market while aligning with Western business standards |
Why we like it: For $12K/year, you will have access to Amazon PPC experts with perfect English, 5+ years of experience, up-to-date campaign optimization skills, and a strong understanding of Western work culture – all working in your time zone. No monthly fees, zero risk, and a 6-month guarantee mean you can hire with total confidence.
2. Multiplymii
MultiplyMii is a recruitment platform to find high-performing experts who can manage Amazon PPC campaigns. With 25 full-time recruiters, a talent database of over 150,000 candidates, and exclusive access to Philippines-based job boards, MultiplyMii identifies top candidates.
They’ve helped hire for nearly 1,000 roles across diverse industries over 4 years, offering optional payroll services to manage benefits, government contributions, and fair compensation.
- Type: Private HR consulting company
- Pricing model: 25% of candidate’s first-year salary or $599 one-time recruitment fee
- Talent expertise level: Experienced Amazon PPC expert
- Engagement model: Full-time
- Year founded: 2019
- Revenue: $20M – $50M
- No. of employees: 83
| Pros | Cons |
| End-to-end HR management, ensuring compliance and employee satisfaction | Talent is limited to the Philippines, which may not meet the needs of businesses looking for global diversity |
| A dedicated onboarding manager streamlines the transition for new hires | Interview process may require more of your time compared to fully managed hiring services |
| Satisfaction guarantee provides peace of mind if a hire doesn’t meet your expectations |
Why we like it: Their process involves shortlisting the top 3 PPC advertising expert candidates for you to interview, ensuring you’re part of the selection process. The addition of a personal onboarding manager helps set clear KPIs and expectations, while their 6-month satisfaction guarantee demonstrates a commitment to quality and retention.
3. ZipRecruiter
ZipRecruiter simplifies the Amazon PPC experts recruitment process. With one-click posting to 100+ job boards and advanced matching technology, ZipRecruiter identifies candidates with the right skills, education, and experience for your role. Its Invite to Apply feature lets you send personalized messages to standout candidates, increasing the likelihood of their engagement.
- Type: Online employment marketplace
- Pricing model: Monthly packages range from $399-$899/mo
- Talent expertise level: Entry-level, mid-level, senior-level Amazon PPC specialist
- Engagement model: Full-time, contract
- Year founded: 2010
- Revenue: $500M – $1B
- No. of employees: 1,500+
| Pros | Cons |
| Wide reach, maximizing visibility for your listing | Relies on job boards rather than direct talent sourcing, which may limit access to highly specialized candidates |
| Scans thousands of resumes and invites qualified candidates to apply, saving you time and effort | Employers must sort through applications and provide feedback, which can be time-consuming |
| Simplifies candidate review, rating, and communication, making the hiring process efficient |
Why we like it: ZipRecruiter’s intuitive dashboard makes it easy to review, sort, and rate applicants. The platform’s flexibility lets you close and replace job postings as needed, ensuring efficiency. Plus, with 4 out of 5 employers finding a quality candidate within a day, businesses can quickly connect with top Amazon PPC talent.
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4. MarketerHire
MarketerHire offers pre-vetted experts for Amazon and other ad networks. With over 25,000 successful matches and a 75% success rate on the first try, they ensure you find the right talent within 48 hours.
Their process includes an in-depth skill review, test projects, and AI-powered matching technology, guaranteeing you work with professionals who deliver results. Every engagement is custom-scoped, supported by a no-risk 2-week trial, and includes bi-weekly check-ins for consistent progress.
- Type: Freelance marketplace
- Pricing model: Packages range from $5,000-$15,000
- Talent expertise level: Skilled & experienced Amazon PPC specialists
- Engagement model: One-off projects, part-time, or full-time
- Year founded: 2018
- Revenue: $10M – $20M
- No. of employees: 231
| Pros | Cons |
| Matches you fast with a pre-vetted Amazon PPC expert | Requires you to clearly define project goals upfront to get the best results, which might be a challenge for less experienced businesses |
| Rigorous vetting process to ensure only top-tier professionals are selected | Highly skilled talent may come at a premium cost |
| Comprehensive support for smooth collaboration |
Why we like it: Their free scoping session, kickoff support, and dedicated engagement support make onboarding seamless. By handling talent administration and payouts, they help you focus entirely on campaign success.
5. Mayple
Mayple is a data-driven marketing platform with top-tier Amazon PPC experts. They use a meticulous AI-powered matching process with 25 factors, including niche, budget, business size, and even personality. Their network of over 600 globally vetted professionals is curated with rigorous 141-point vetting criteria that guarantee high-quality outcomes.
- Type: Marketing talent platform
- Pricing model: Packages range from $1,000 – $1,500
- Talent expertise level: Experienced Amazon PPC specialists
- Engagement model: Project-based, performance-based
- Year founded: 2017
- Revenue: $2.5M – $5M
- No. of employees: 67
| Pros | Cons |
| Uses a meticulous vetting system for high-quality hires | Packages starting at $1,000 may be less accessible for small businesses |
| AI-powered matching for tailored solutions | May not yet have the same level of market maturity as older platforms |
| Continuous monitoring and campaign management optimize strategies |
Why we like it: They provide ongoing management and monitoring of campaigns to ensure that your Amazon PPC strategies adhere to best practices and deliver measurable growth. This hands-on approach eliminates guesswork, giving you confidence in the process and the results.
6. VAA Philippines
VAA Philippines assists in eCommerce sales with highly trained experts from the Philippines, focusing on Amazon PPC management services. Their resources undergo a comprehensive month-long Amazon training program, followed by specialized instruction in PPC advertising, ensuring proficiency in Amazon’s Sponsored Products practices.
- Type: Outsourcing company
- Pricing model: Hourly rates start at $5.50/hr
- Talent expertise level: Experienced Amazon PPC specialists
- Engagement model: Project-based
- Year founded: 2017
- Revenue: $20M – $50M
- No. of employees: 204
| Pros | Cons |
| Specialized Amazon training | Focuses exclusively on Amazon eCommerce, which may not suit businesses looking for broader digital marketing expertise |
| Affordable solution for businesses of all sizes | Dependency on training quality may limit highly niche or advanced PPC strategies |
| Services are specifically designed for Amazon sellers |
Why we like it: VAA Philippines offers more than just skilled talent—they provide a seamless onboarding experience with guided introductory calls to align your goals with the VA’s expertise. Their commitment to ongoing professional development ensures that VAs stay up-to-date with Amazon’s evolving platform.
7. Hire Digital
Hire Digital provides the top 7% of Amazon PPC experts at 70% less cost. They have completed over 10,000 projects with a 96% first-match success rate, finding the right talent within 24 hours. Their experts are proficient in English and other languages like Mandarin and Bahasa, offering tailored solutions for diverse market needs.
- Type: Digital services company
- Pricing model: Lacks pricing transparency
- Talent expertise level: Expert Amazon PPC specialists
- Engagement model: Full-time, part-time, project-based
- Year founded: 2015
- Revenue: $10M – $20M
- No. of employees: 307
| Pros | Cons |
| Highly selective talent pool | Detailed pricing information isn’t readily available upfront |
| Multilingual expertise for businesses targeting diverse markets | Success relies heavily on clients providing detailed and specific briefs for matching |
| Replace underperforming talent at no extra cost |
Why we like it: Hire Digital matches clients with multilingual Amazon PPC experts to ensure campaigns resonate with specific target audiences. The talent replacement guarantee provides peace of mind, ensuring high-quality performance.
8. SunTec India
SunTec India is an Amazon Service Provider Network (SPN) Approved Agency with over 25 years of experience in managing 3,500+ Amazon stores. Based in New Delhi, they have a team of 1,500 full-time employees serving 8,500 clients globally.
SunTec specializes in Amazon PPC management, including keyword research, campaign creation, bid management, and performance monitoring. Their team uses advanced tools like the Amazon Ads console and Amazon DSP reporting for data-driven insights and results.
- Type: Technology & data-centric outsourced services company
- Pricing model: Hourly rates start at $18/hr
- Talent expertise level: Expert Amazon PPC specialists
- Engagement model: Short-term, long-term, project-based
- Year founded: 1999
- Revenue: $500M – $1B
- No. of employees: 1,500+
| Pros | Cons |
| Deep expertise in Amazon PPC management | Based in India, time zone challenges may affect real-time collaboration |
| Offers a full suite of Amazon PPC services | Pricing might be higher than average for general or entry-level tasks |
| Proven track record of delivering results internationally |
Why we like it: SunTec India combines deep expertise with advanced targeting strategies, including keyword optimization, audience segmentation, and remarketing, to maximize return on ad spend (ROAS). Plus, their CMMI Level 3 certification and ISO Data Security compliance ensure quality and reliability.
9. BTR Media
BTR Media is a performance marketing agency specializing in Amazon PPC, with over 100,000 successful campaigns across 21 countries. They are backed by 100 years of combined expertise in keyword optimization, bid management, and market analysis to help businesses outperform competitors on Amazon.
- Type: Retail media marketing agency
- Pricing model: Lacks pricing transparency
- Talent expertise level: Junior-level, mid-level, senior-level expertise
- Engagement model: Full-time, hourly, project-based
- Year founded: 2017
- Revenue: $1M – $2.5M
- No. of employees: 32
| Pros | Cons |
| Years of combined expertise demonstrate proven results and deep industry knowledge | Comprehensive market analysis and tailored strategies could delay campaign launches |
| Performance-enhancing tools give clients a competitive edge in Amazon PPC management | Heavy reliance on advanced tools may require extra effort from clients to align data integration and systems |
| Provides valuable insights into your competitive standing, helping to refine strategies |
Why we like it: Their market analysis improves campaign performance and helps businesses better understand their standing in the marketplace.
10. Profit Whales
Profit Whales is an Amazon advertising agency with over 10 years of experience helping 100+ brands achieve growth. They have managed over 1 billion PPC campaigns, optimized 70,000+ products, and conducted 1,000+ successful brand audits.
As one of Amazon’s Top-50 Advertising Partners, Profit Whales guarantees a minimum 40% revenue boost for clients. Plus, their 24/7 dedicated client support ensures seamless collaboration and satisfaction.
- Type: Amazon PPC management services agency & software company
- Pricing model: Monthly packages – Startup: $69/mo, Successful Seller: $200 + 2.5% monthly ad spend, Established Brand: $500 + 2% monthly ad spend, Grind: $100 + 3% monthly ad spend
- Talent expertise level: Entry-level, mid-level, senior-level expertise
- Engagement model: Full-time, project-based, hourly
- Year founded: 2018
- Revenue: $2.5M – $5M
- No. of employees: 32
| Pros | Cons |
| Extensive experience in Amazon advertising | Additional percentage fees might come at a higher cost, limiting accessibility for smaller businesses |
| Recognition as one of Amazon’s advertising partners ensures credibility | With extensive campaign management, some aspects of personalization might be overshadowed |
| Strong client retention highlights consistent performance and client satisfaction |
Why we like it: Profit Whales stands out for its client retention rate of 20 months on average, reflecting consistent results and trustworthiness. Their in-depth brand audits and advanced campaign strategies ensure that each client’s PPC efforts are tailored for maximum ROI.
???? Did you know?
Employers check social media profiles to screen candidates.
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11. IG PPC
IG PPC is a New York-based Amazon PPC agency known for its data-driven advertising campaign approach and a client retention rate of over 95%. Their team specializes in pinpointing profitable keywords and refining bids to maximize ROI, delivering measurable ad results.
- Type: Digital marketing agency
- Pricing model: One-time project fee starts at $1,000 or monthly packages start at $500/mo
- Talent expertise level: Expert Amazon PPC specialists
- Engagement model: Full-time, project-based, hourly
- Year founded: 2019
- Revenue: $1M – $2.5M
- No. of employees: 10
| Pros | Cons |
| Personalized account management for tailored strategies | The level of personalization and in-house expertise may come with higher costs |
| Comprehensive metric monitoring for a data-driven approach to optimization | The single-office setup in New York may limit accessibility for international clients |
| Every team member works from their onsite office, ensuring cohesive collaboration and quality control | Heavily relies on individual account managers, which may lead to inconsistencies if there are staff changes |
Why we like it: Each client is assigned a dedicated account manager who deeply understands your brand, down to the ASIN level, optimizing Amazon PPC campaigns.
12. VirtualStaff.ph
VirtualStaff.ph helps you hire Amazon PPC ads experts from a pool of over 1,000,000 skilled Filipino professionals. They focus on long-term employment and ensure your hires become an integral part of your team. Their platform provides legally compliant hiring and payment solutions tailored to Philippine laws.
- Type: Outsourcing marketplace
- Pricing model: Monthly subscription of $99/mo
- Talent expertise level: Mid-level, expert level
- Engagement model: Part-time, full-time
- Year founded: 2016
- Revenue: $500M-$1B
- No. of employees: 67
| Pros | Cons |
| Access to a large talent pool | Employers need to take an active role in screening and managing hires, which may be time-consuming |
| Legally compliant solutions | Talent is limited to Filipino professionals, which may not suit businesses looking for a globally diverse team |
| Trial period lets you evaluate the talent before committing to long-term employment |
Why we like it: VirtualStaff.ph offers a risk-free 7-day trial. This lets you experience the quality of their Amazon PPC talent without upfront commitments. Their built-in time tracking and productivity tools, including screenshots and attendance monitoring, make managing remote employees seamless.
13. BellaVix
BellaVix is a full-service Amazon and Walmart agency specializing in eCommerce growth. They offer services like Amazon PPC management services, search engine optimization (SEO), and content optimization.
As a verified Amazon advertising partner, they deeply understand the A9 algorithm and customer behavior, ensuring strategies that drive visibility and sales. Their expertise extends to brand registry support, keyword research, A+ content creation, and Amazon storefront design.
- Type: Marketplace management company
- Pricing model: Monthly subscription of $39.99/mo
- Talent expertise level: Entry-level, senior-level
- Engagement model: Full-time
- Year founded: 2018
- Revenue: $1M – $2.5M
- No. of employees: 21
| Pros | Cons |
| Offers a full range of Amazon services | Comprehensive services might require longer onboarding and setup phases |
| Their verified partner status brings credibility and proven expertise to the table | While highly specialized, they may not offer as much regional market expertise outside Amazon’s core markets |
| Guides businesses through the brand registry process, ensuring smoother onboarding and protection on Amazon |
Why we like it: BellaVix delivers end-to-end Amazon solutions, from optimizing Sponsored Product ads to crafting engaging storefronts that resonate with customers. Their deep knowledge of Amazon’s ecosystem and attention to brand strategy set them apart, ensuring your advertising campaigns align with long-term business goals.
14. FreeUp
FreeUp is a highly rated talent-matching platform, 4.9 out of 5.0 rating, designed to connect you with top Amazon PPC ads experts. They pair you with a qualified candidate within 24 hours of submitting your job description. The platform’s all-in-one management system lets you track hours, manage billings, and submit future requests effortlessly from a single account.
- Type: Freelance marketplace
- Pricing model: Hourly rates range from $5-$75/hr
- Talent expertise level: Entry-level, mid-level, expert-level freelancers
- Engagement model: Part-time, full-time, hourly, or fixed pricing
- Year founded: 2015
- Revenue: $2.5M – $5M
- No. of employees: 349
| Pros | Cons |
| Fast hiring process | Requires using the FreeUp system to manage all freelancer interactions |
| Vetted Freelancers, ensuring high-quality expertise | Higher costs for premium talent |
| Provides round-the-clock assistance via phone, email, and live chat |
Why we like it: FreeUp simplifies the hiring process with rapid candidate matching and comprehensive support. Their commitment to reliability is evident in their immediate replacement policy, covering applicable costs if a freelancer quits. With 24/7 customer support via phone, email, and live chat, you’re never left without assistance.
15. Guru
Guru helps you find Amazon PPC service providers from a pool of 76,471 freelancers. They are known for their 99% customer satisfaction rate, making hiring easy with free job postings and the ability to receive quotes within hours.
The platform’s WorkRooms feature streamlines collaboration, where you can communicate with freelancers, track progress, and manage PPC marketing projects efficiently. With multiple payment options and SafePay protection, Guru keeps transactions secure and flexible.
- Type: Online freelance marketplace
- Pricing model: 2.9% service fee
- Talent expertise level: Entry-level, expert-level specialists
- Engagement model: Short-term, long-term, hourly, or fixed price
- Year founded: 1998
- Revenue: $20M – $50M
- No. of employees: 1,500+
| Pros | Cons |
| Large talent pool with diverse skills and experience | With a large pool, some freelancers may not meet the high standards required for specialized roles |
| Flexible payment options | Relies on client reviews and portfolios, placing more responsibility on the user to vet candidates |
| Post jobs for free and start receiving quotes within hours |
Why we like it: Guru provides a user-friendly hiring experience tailored to your PPC ads needs. You can browse freelancer profiles with performance data, feedback, and portfolios that let you make informed decisions. Plus, their dedicated support team is always available.
16. 20Four7VA
20Four7VA matches you with a skilled Amazon PPC VA using advanced AI-matching technology and a rigorous vetting process. They provided over 17,000 VAs to 2,900 clients, offering 97 skill sets.
20Four7VA provides full-service support, including payroll processing, IT assistance, training, and performance monitoring, all while reducing overhead costs by up to 80%.
- Type: Virtual staffing company
- Pricing model: Hourly rates start at $6.25/hr
- Talent expertise level: Skilled Amazon PPC specialists
- Engagement model: Full-time, part-time, project-based
- Year founded: 2010
- Revenue: $10M – $20M
- No. of employees: 154
| Pros | Cons |
| Vets high-quality experts using advanced AI matching and stringent screening | Reliance on their time-tracking software might feel restrictive for businesses using other systems |
| Simplifies management with full-service support | First-time users may need guidance to navigate the platform’s features and services |
| Account manager supports each client, providing fast and accessible assistance |
Why we like it: 20Four7VA guides clients free of charge and assigns a dedicated Account Manager for ongoing support. Their proprietary time-tracking software improves transparency to monitor talent’s productivity and bill hours securely.
17. Freelancer.com
Freelancer.com is a global platform with over 77 million employers and freelancers across 247 countries. They offer access to talent across 2,700+ skills, including Amazon PPC specialists.
With 80% of projects receiving bids within 60 seconds, Freelancer.com ensures a fast and competitive hiring process. You only pay when you’re 100% satisfied, using their secure Milestone Payments system.
- Type: Freelance marketplace
- Pricing model: 3% service fee
- Talent expertise level: Entry-level, mid-level, senior-level Amazon PPC specialists
- Engagement model: Hourly, fixed price
- Year founded: 2009
- Revenue: $50M – $100M
- No. of employees: 75,000+
| Pros | Cons |
| Global reach for a wide variety of talent for your project | The large pool of freelancers means quality can vary, requiring careful vetting |
| Fast bidding process to quickly start hiring | The platform charges service fees, which can add to overall project costs |
| Secure payment system |
Why we like it: The platform’s secure payment system ensures peace of mind, as funds are only released upon project completion and satisfaction. Combined with 24/7 customer support, Freelancer.com provides a flexible, reliable solution for businesses looking to find top-tier talent without overpaying.
6 Services An Amazon PPC Consultant Can Offer
These are the services Amazon PPC consultants bring to the table:
I. Campaign Setup & Optimization
Amazon PPC consultants set up and optimize ad campaigns. They conduct keyword research, organize ad groups, and refine bids to ensure ads appear in front of the right audience.
II. Keyword Research & Strategy
Amazon ads specialists focus on identifying high-intent keywords to drive traffic and maximize sales. This involves analyzing market trends, competitor strategies, and customer behavior.
III. Campaign Performance Monitoring
Amazon PPC managers monitor ad performance metrics like click-through rates (CTR) and return on ad spend (ROAS) to ensure your campaigns remain competitive and profitable.
IV. Sponsored Product & Brand Ads Management
Amazon SEM PPC experts manage both Sponsored Product and Sponsored Brand ads. Their goal is to enhance product visibility and improve brand recognition.
V. A/B Testing & Reporting
Regular A/B testing helps identify the most effective ad copy and visuals. Detailed performance reports provided by Amazon PPC consultants guide data-driven decisions. A monthly payment structure supports this iterative approach, ensuring continuous campaign improvement.
VI. Amazon-Specific Bidding Strategies
Amazon PPC consultants use tailored bidding strategies to maximize your ad performance while staying within your advertising budget. They analyze metrics like ad placement, keyword competitiveness, and conversion rates to set precise bids for each campaign.
How Much Does Amazon PPC Manager Cost?
An Amazon PPC manager costs between $500 to $1,500 per month for smaller businesses, while larger companies pay $2,000 to $5,000+ per month depending on the complexity of campaigns and services required.
Here are 6 services Amazon PPC managers provide, along with their costs:
- Campaign setup & optimization: $500–$1,500/mo
- Keyword research & strategy: $300–$1,000/mo
- Campaign performance monitoring: $400–$1,200/mo
- Sponsored product & brand ads management: $600–$2,500/mo
- A/B testing & reporting: $300–$1,000/mo
- Amazon-specific bidding strategies: $300–$800/mo
How To Hire Remote Amazon PPC Strategist?
Hiring a remote Amazon PPC strategist is easy with Genius; all you have to do is follow these simple steps:
- Go to joingenius.com and explore our services to understand how we match top-tier talent with your needs.
- Complete the contact form on our website. Provide details about your business, goals, and specific PPC needs.
- A Genius representative will reach out to discuss your requirements, including budget, timeline, and desired expertise.
- We will carefully select PPC strategists tailored to your business goals, using our network of pre-vetted experts in Amazon Ads.
- Receive profiles of recommended Amazon PPC strategists and review their experience, skills, and past success stories.
- Schedule interviews with shortlisted candidates to evaluate their expertise and compatibility with your team.
- Once satisfied, finalize the hiring process, sign the necessary agreements, and onboard your new Amazon PPC strategist.
- Collaborate with your strategist to optimize your Amazon advertising and drive results.
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Employers can save $11,000 per employee when switching to remote work.
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What Skills Should You Look For In An Amazon PPC Ads Expert?
Look for these 7 critical skills when selecting an Amazon PPC specialist for your campaigns:
- Can identify high-performing, relevant keywords to target the right audience effectively for your Amazon FBA business
- Proficient in analyzing metrics like ACoS, TACoS, CTR, conversion rates, and landing page performance to optimize campaigns
- Skills in creating, managing, and scaling Sponsored Product, Sponsored Brand, Sponsored Display, and remarketing ads
- Experience in adjusting bids strategically to maximize ROI while staying within budget
- Understands the A9 algorithm to enhance ad placements and organic rankings
- Expertise in tracking performance metrics and making data-driven adjustments
- Provide clear reports and actionable insights for collaboration with your team on Amazon, Facebook, or Bing ads
Getting Started With Amazon Advertising Expert
Follow these steps to kickstart your journey with an Amazon PPC expert:
Step 1: Initial Consultation & Goal Setting
Start by discussing your business goals with the Amazon advertising expert. Define objectives like increasing sales, improving ad visibility, or reducing ACOS (advertising cost of sales). Share your product catalog, target audience, and previous campaign data, if available.
Step 2: Onboarding & Account Audit
The Amazon PPC manager will conduct a detailed account audit to identify strengths, weaknesses, and opportunities. This includes analyzing your current campaigns, reviewing keyword targeting, and assessing ad spend efficiency.
Step 3: Campaign Setup & Launch
Once the strategy is finalized, the expert will set up campaigns, focusing on keyword research, ad group organization, and bid optimization. Sponsored Product, Sponsored Brand, and Sponsored Display campaigns may be included.
Step 4: Ongoing Management & Optimization
After the campaign launch, the Amazon SEM PPC expert will monitor performance, make adjustments, and test strategies to improve results.
Some important metrics include:
- ACOS (Advertising Cost of Sales): Measures ad spend efficiency.
- CTR (Click-Through Rate): Indicates how often ads are clicked.
- ROAS (Return on Ad Spend): Tracks revenue generated per dollar spent.
- Impressions and Sales: Gauge ad visibility and campaign impact.
Step 5: Reporting & Review
Expect regular reports detailing performance metrics, insights, and actionable recommendations. Set a bi-weekly or monthly schedule to review these with your Amazon ads specialist.
How To Get The Most Out Of Your Partnership With The Amazon PPC Specialist?
- Outline specific objectives like ROI, sales growth, or customer acquisition. Share these with your Amazon PPC specialist for aligned efforts.
- Grant access to sales performance, inventory levels, and customer behavior insights to help them create informed strategies.
- Schedule weekly or bi-weekly meetings to review campaign performance and discuss adjustments.
- Create a collaborative environment where your Amazon PPC manager feels comfortable sharing ideas or concerns.
- Allow your specialist the flexibility to test new strategies like A/B testing or alternative bidding approaches.
- Go through campaign reports to understand results, provide feedback, and identify opportunities for improvement.
- Provide access to premium PPC tools and encourage ongoing skill development for your Amazon ads specialist.
- Share a clear budget upfront, ensuring the specialist can plan campaigns effectively without exceeding limits.
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Conclusion
You have made it this far, so here’s the deal: Pick a platform to hire an Amazon PPC expert, dive in, and trust the process. The right expert will know how to take your campaigns from “meh” to money-making machines. Soon enough, you will wonder why you didn’t do this sooner.
Genius makes hiring Amazon PPC consultants easy. Imagine getting full-time A+ talent—perfect English, 5+ years of experience, up-to-date Amazon PPC skills, and fully aligned with your timezone and culture—for 80% less than what most companies spend on.
Share your hiring needs with us (takes only a minute).
FAQs
How long does it take to see results from hiring Amazon PPC specialists?
Results start to show within 2–4 weeks as campaigns gain traction and optimizations take effect. However, improvements in metrics like ACoS and ROAS often occur after 1–3 months of continuous management and refinement.
What’s the difference between hiring an Amazon PPC expert and an SEO expert?
An Amazon PPC expert focuses on paid advertising to drive traffic and increase sales through optimized campaigns. An SEO expert works on improving organic rankings by optimizing product listings and enhancing visibility without paid efforts.
Can an Amazon PPC expert help with product launches?
Yes, Amazon PPC experts are highly effective for product launches. They can create targeted campaigns to boost initial visibility, drive early sales, and establish a strong market presence.
Do I need to provide tools or software when I hire an Amazon PPC expert?
No, most Amazon PPC experts use their own tools like Amazon Ads console or third-party platforms like Helium 10 or Jungle Scout. However, if you have specific software preferences, you can discuss them during onboarding.
