Are you tired of throwing your ad budget into the Facebook abyss and watching it vanish with nothing to show for it? It is tough to hire Facebook Ads specialists who actually know what they are doing. It sometimes feels like we’d have better luck chasing unicorns – endless promises but mediocre results at best.
If this hits too close to home, we know the frustration, and that’s exactly why we have done the legwork for you.
In this guide, we are sharing the 17 best platforms to hire top-tier Facebook Ads specialists who don’t just click buttons but know how to make every dollar count. So, give this a read to get connected with Facebook Ads experts who turn wasted spend into tangible results.
No Time To Waste? Check Out These Top 5 Platforms To Hire A Facebook Ads Specialist
- Genius – Best for sourcing top-tier, pre-vetted Facebook Ads Specialists with ROI-driven expertise.
- Landed – Best for scaling Facebook marketing teams with managed, full-service Facebook Ads hiring.
- Contra – Best for commission-free, task-based Facebook Ads hires with detailed portfolios.
- FreeUp Marketplace – Best for hiring pre-vetted Facebook Ads specialists with flexible, low-risk contracts.
- Dynamite Jobs – Best for finding remote-first Facebook Ads talent with proven track records.
17 Best Sites To Hire Tested Facebook Ads Experts
Look at these 17 best sites to employ FB Ads specialists who fit your goals, budget, and skills requirements.
1. Genius
Let’s be real—most hiring platforms promise you the moon and leave you with mediocre talent that drains your time and budget. But Genius? We do things differently.
We don’t just source Facebook Ads experts; we hunt for the top 1% from the Philippines and Latin America. These ROI-driven pros optimize campaigns like it’s their life’s mission.
Here’s the kicker: You get A+ talent—aligned with Western work culture and modern tools—at up to 80% cost savings compared to US rates. Our 12-step vetting process filters out the fluff and leaves you with a hire SO good we back them up with a 6-month satisfaction guarantee.
No monthly fees. No risk. Just specialists who turn your ad budgets into real results.
- Type: Exclusive Global Talent Agency
- Pricing model: One-time fee, no monthly fees
- Talent expertise level: Mid-level to senior Facebook Ads specialists
- Engagement model: Full-time
- Year founded: 2019
- Revenue: $1M – $2M
- No. of employees: 25
| Pros | Cons |
| Top 1% of talent sourced globally with a 12-step vetting process for social media and copywriting | Limited to talent pools in Latin America and the Philippines |
| Significant cost savings without compromising on quality or communication | |
| 6-month satisfaction guarantee and no monthly fees for Facebook Ads experts |
Why we like it: Unlike the run-of-the-mill platforms that flood you with resumes, Genius takes a boots-on-the-ground approach to sourcing elite Facebook Ads talent. Our local recruiters dig deep to find pros who drive results and seamlessly align with your culture—because great campaigns need more than just clicks; they need connections that convert.
2. Landed
Landed is a full-service recruitment partner that hires elite FB Ads Specialists who are rigorously vetted and trained to align with your marketing objectives. They scale marketing teams and handle every aspect of the hiring process. Plus, they match you with the top 0.5% of social media marketing talent with a passion for measurable improvements in ad performance.
- Type: Full-Service Recruitment Agency
- Pricing model: Monthly subscription
- Talent expertise level: Mid-level to expert Facebook Ads specialists
- Engagement model: Full-time, ongoing projects
- Year founded: 2021
- Revenue: $500K – $1M
- No. of employees: 9
| Pros | Cons |
| Rigorously vetted and trained PPC Facebook Ads experts and social media specialists | Higher monthly costs may not suit short-term tasks |
| Fully managed hiring process for measurable campaign results | Limited focus outside of paid media |
| The website is focused on Facebook marketing experts and paid social campaigns |
Why we like it: Landed is ideal for businesses that need elite Facebook Ads talent through fully managed solutions.
3. Contra
Contra is a commission-free freelancer marketplace that offers a highly efficient way to connect you with top FB Ads specialists. They showcase detailed portfolios and skill sets so you can evaluate talent effectively and hire specialists ASAP. They emphasize flexible, task-based work, which is best for companies that want to scale or tackle short-term Facebook marketing goals.
- Type: Commission-Free Freelancer Marketplace
- Pricing model: Fixed rates, project-based
- Talent expertise level: Mid-level to expert Facebook Ads freelancers
- Engagement model: Short-term, project-based
- Year founded: 2020
- Revenue: $2.5M – $5M
- No. of employees: 382
| Pros | Cons |
| Commission-free hiring with transparent freelancer portfolios for FB ads, social media campaigns, and copywriting | Limited vetting process compared to full-service agencies |
| Best for companies that need flexible, project-based hires | Short-term hires may lack long-term campaign management skills |
| User-friendly payment and hiring system |
Why we like it: Contra’s commission-free structure is perfect for quick, cost-effective Facebook Ads projects.
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4. Youtech Agency
Youtech Agency has 10+ years of experience in results-driven solutions and has been recognized on the Inc. 5000 list for 7 consecutive years. They integrate paid advertising, branding, and web development under 1 roof with expertise spanning across Facebook Ads campaigns. This includes audience targeting, creative optimization, and funnel alignment for measurable ROI.
- Type: Outsourcing Agency
- Pricing model: Fixed rates
- Talent expertise level: Mid-Level, Senior
- Engagement model: Project-based, dedicated teams
- Year founded: 2012
- Revenue: $10M – $20M
- No. of employees: 125
| Pros | Cons |
| Recognized as an Inc. 5000 fastest-growing company for 7 consecutive years | Higher pricing may not suit small companies |
| Full-service solutions combining Facebook Ads, SEO, and branding for seamless campaigns | Longer timelines (2-3 weeks to launch) |
| Proven success with clients across industries, delivering measurable ROI and lead-growth | The focus is primarily on mid- to large-sized clients |
Why we like it: Youtech’s expertise in Facebook Ads and full-funnel techniques, combined with award-winning performance, makes them a reliable partner for companies that demand measurable results without any compromise on quality.
5. Remote OK
Remote OK is a premier platform to hire remote talent for FB and website ads. They offer access to highly skilled Facebook Ads experts globally and are known for their extensive listings in 60+ countries. You can use the platform to find specialized Facebook marketing expertise and leverage its user-friendly interface and real-time job statistics for simplified hiring.
- Type: Global Remote Job Board
- Pricing model: Fixed price per job post
- Talent expertise level: Mid-level to senior Facebook Ads experts
- Engagement model: Remote, full-time, or freelance
- Year founded: 2015
- Revenue: $500K – $1M
- No. of employees: 70
| Pros | Cons |
| Global reach with job listings in 60+ countries | Requires manual vetting of applicants |
| Real-time job statistics for transparent hiring | It is not ideal for companies that need fully managed hiring |
| Easy to find specialized Facebook Ads talent for social media marketing |
Why we like it: Remote OK’s presence in 60+ countries and real-time job statistics make it a good pick for companies that need remote Facebook Ads experts.
6. Jobgether
Jobgether has 200,000+ curated remote job listings and provides unmatched access to opportunities tailored to individual skills and preferences. Their AI-powered matching system simplifies the hunt for Facebook Ads strategists. Plus, their “Match Scores” ensure you connect with the best fit for your campaigns.
- Type: Recruiter
- Pricing model: Subscription-based
- Talent expertise level: Junior, Mid-Level, Senior
- Engagement model: Flexible contracts
- Year founded: 2019
- Revenue: $1M – $5M
- No. of employees: 11-50
| Pros | Cons |
| AI-driven job matching system for precise candidate-role alignment | Limited to remote and flexible work positions |
| Access to over 200,000 curated remote jobs, far more than other platforms for social media marketing and PPC marketing | Primarily caters to white-collar roles |
| They have a global talent pool for diverse hiring opportunities, ideal for scaling digital marketing and Facebook Ad campaigns | A newer platform with a growing industry presence |
Why we like it: Jobgether’s AI-powered match scores and global remote talent pool offer companies a streamlined way to find highly skilled Facebook Ads experts.
7. Dynamite Jobs
Dynamite Jobs is a remote job board that makes it easy to find experienced Facebook Ads experts with proven track records. They connect you with high-quality, remote-first talent through curated job listings tailored to roles in paid media management and campaign optimization. Plus, they send out daily job alerts and offer candidate vetting.
- Type: Curated Remote Job Board
- Pricing model: Pay-per-job posting
- Talent expertise level: Experienced Facebook Ads experts
- Engagement model: Freelance or full-time remote roles
- Year founded: 2007
- Revenue: $2.5M – $5M
- No. of employees: 40
| Pros | Cons |
| Curated job listings to ensure quality applicants for FB & Google ads and social media in general | Job postings can become costly for frequent hiring |
| Candidate vetting services for added convenience | Smaller talent pool compared to larger platforms |
| Tailored to remote-first, Facebook marketing-focused roles |
Why we like it: Dynamite Jobs simplifies hiring remote Facebook Ads experts with curated listings and candidate vetting.
???? Did You Know?
The freelance economy in the Philippines is expanding at the fastest rate globally.
(Source)
8. DesignRush
DesignRush connects you with top-tier Facebook Ads experts through its global network of 30,000+ agencies. Their specialized filtering options help you find agencies for Facebook ad management, audience targeting, and campaign optimization. They also simplify the process via a vetted marketplace with detailed agency profiles and verified client reviews.
- Type: Agency & Freelancer Marketplace
- Pricing model: Fixed rates, task-based
- Talent expertise level: Mid to senior-level Facebook Ads experts
- Engagement model: Agency-based, project-specific
- Year founded: 2017
- Revenue: $10M – $25M
- No. of employees: 172
| Pros | Cons |
| Vetted global network of 30,000+ digital marketing agencies for Instagram, Facebook, & Google Ads, and SEO | Higher costs may not suit smaller budgets |
| Advanced filtering to find specialists for Facebook Ads management and social media ads | Primarily agency-based, not ideal for individual hires |
| Verified client feedback for confident decision-making |
Why we like it: DesignRush simplifies agency selection with transparent feedback and precise filtering options.
9. Hirewell
Hirewell is a tech-powered recruitment platform with over 2 decades of experience to help you hire a Facebook Ads Specialist seamlessly and efficiently. They customize recruiting solutions, like on-demand and managed hiring models, to help you scale or build high-performing Facebook marketing teams. Plus, they focus on diversity and inclusion for wider talent pools.
- Type: Tech-Powered Recruitment Platform
- Pricing model: Fixed rates per engagement
- Talent expertise level: Mid-level to senior freelance Facebook Ads experts
- Engagement model: On-demand and managed hiring solutions
- Year founded: 2001
- Revenue: $20M – $50M
- No. of employees: 120
| Pros | Cons |
| Customized recruitment solutions for Instagram, Facebook Ads, and social media hiring | Longer hiring timelines (2–6 weeks) compared to freelance platforms |
| Focus on diversity and inclusion to widen the talent pool | High costs for small companies or startups that need an advertising expert |
| Experienced talent, ideal for scaling digital marketing teams for Google & FB advertisements |
Why we like it: Hirewell combines tech-powered hiring and diversity-focused recruitment to help businesses build high-performing Facebook Ads teams.
10. Glints
Glints is a Southeast Asian recruitment platform that connects you with skilled freelance Facebook Ads experts via a robust network of 6+ million experts and 60,000+ employer partners.
They have cross-border hiring capabilities that are great for regional growth and cost efficiency for top-tier talent. Plus, they offer candidate upskilling through their ExpertClass programs.
- Type: Cross-Border Recruitment Platform
- Pricing model: Fixed placement fees
- Talent expertise level: Experienced to senior Facebook Ads experts
- Engagement model: Full-time and freelance placements
- Year founded: 2015
- Revenue: $20M – $50M
- No. of employees: 988
| Pros | Cons |
| Strong presence in Southeast Asia with 6+ million specialists | Focused primarily on Southeast Asian markets |
| Upskilling programs ensure talent stays competitive for social media, FB & Google ads | Placement fees may not suit companies with smaller budgets for ad experts |
| Cost-effective cross-border hiring for regional growth |
Why we like it: Glints connects companies with skilled Facebook Ads experts across Southeast Asia and offers competitive pricing and upskilling programs.
11. PowerToFly
PowerToFly connects underrepresented talent, especially women and diverse specialists, with companies that commit to inclusive workplaces. Their offers include virtual job fairs, mentorship programs, and curated hiring events that target high-demand roles. They’ve also partnered with Google, Salesforce, and GitLab for access to diverse talent pools.
- Type: Diversity-focused recruiting platform
- Pricing model: Subscription-based, fixed rates
- Talent expertise level: Junior, Mid-Level, Senior
- Engagement model: Direct hire, task-based
- Year founded: 2014
- Revenue: $20M – $50M
- No. of employees: 154
| Pros | Cons |
| Specializes in connecting diverse and underrepresented professionals with inclusive employers | Higher pricing compared to general job boards for ads experts |
| Offers unique virtual job fairs and mentorship programs for skill development in social media, FB ads, and SEO | The recruitment process can take 2-4 weeks |
| Partners with globally recognized brands like Google and Salesforce, ensuring high-quality hires | Primarily focuses on tech, marketing, and HR |
Why we like it: They are best at combining diversity hiring with top-tier Facebook Ads talent through curated mentorship and hiring events.
12. Arc Dev
Arc Dev connects you with pre-vetted freelance Facebook Ads experts globally. They reduce recruitment time and match you with talent within 72 hours for freelance roles and 14 days for full-time hires. They have a diverse pool of professionals from 190 countries who are proficient in ad projects, A/B testing, and performance optimization.
- Type: Remote Hiring Platform For Tech & Marketing Roles
- Pricing model: Hourly, fixed rates
- Talent expertise level: Junior, Mid-Level, Senior
- Engagement model: Freelance, full-time, task-based
- Year founded: 2014
- Revenue: $2.5M – $5M
- No. of employees: 90+
| Pros | Cons |
| Fast hiring process with candidates available within 72 hours for freelance roles in social media, Instagram, Facebook, & Google Ads | Primarily focuses on tech and marketing roles |
| Pre-vetted global talent, ensuring expertise in Facebook Ads and digital marketing strategies | An initial $300 deposit is required to initiate ads experts hiring |
| Access to talent from 190+ countries, enabling cost-effective offshore hiring for freelance Facebook Ads services | Limited focus on non-tech positions |
Why we like it: Arc.dev combines speed and precision to connect you with vetted Facebook Ads talent in under 14 days
13. Graphite
Graphite has a network of 9,000+ top-tier independent consultants who can execute high-impact tasks. They have a rigorous vetting process that gives you access to Facebook Ads experts with extensive knowledge in digital marketing and campaign optimization. These Facebook Ads experts come with 10+ years of experience, guaranteed to deliver measurable results.
- Type: Independent Consultant Network
- Pricing model: Fixed rates per task
- Talent expertise level: Senior Facebook Ads specialists
- Engagement model: Strategic, task-based consulting
- Year founded: 2014
- Revenue: $10M – $20M
- No. of employees: 44
| Pros | Cons |
| Rigorous vetting ensures access to experienced specialists | Premium pricing may not suit smaller ad budgets |
| Ideal for high-impact, strategic Facebook Ads tasks | Not ideal for businesses needing full-time hires |
| Consultants bring 10+ years of expertise |
Why we like it: Graphite delivers senior-level expertise, perfect for companies that need strategic and measurable Facebook Ads solution
14. FreeUp
FreeUp has pre-vetted specialists who undergo a stringent selection process that selects only the top 1% of applicants. The platform has a user-friendly interface and a hiring timeline that connects you with Facebook Ads experts.
These professionals are adept in strategy, creative optimization, and audience targeting for effective ads. This can help increase sales, traffic, buying, and customers. They offer 24/7 help and a no-turnover guarantee.
- Type: Pre-Vetted Freelance Platform
- Pricing model: Hourly or fixed rates
- Talent expertise level: Mid to senior-level Facebook Ads experts
- Engagement model: Flexible—freelance, short-term, or long-term
- Year founded: 2015
- Revenue: $2.5M – $5M
- No. of employees: 354
| Pros | Cons |
| Pre-vetted freelancers ensure high-quality Facebook Ads talent | Limited to freelancers, not suitable for large-scale tasks |
| 24/7 support and no-turnover guarantee for security in your freelance Facebook ads partnership | High competition for top talent can delay hiring |
| Flexible hiring models for various task needs |
Why we like it: FreeUp’s rigorous vetting process ensures access to reliable, high-quality Facebook Ads specialists.
15. GoLance
GoLance gives you global access to pre-vetted talent for Facebook Ads Specialists roles. They have a freelancer-friendly model with lower fees, which makes it a cost-effective solution to scale your Facebook ad campaigns without overspending. Plus, they have built-in time tracking and flexible payment options to streamline hiring and maintain transparency and accountability.
- Type: Freelancer Platform
- Pricing model: Hourly or fixed contracts
- Talent expertise level: Mid-level to experienced Facebook Ads specialists
- Engagement model: Freelance, flexible hiring
- Year founded: 2015
- Revenue: $5M – $10M
- No. of employees: 50–100
| Pros | Cons |
| Freelancer-friendly platform with low fees for Instagram, Facebook & Google Ads | Less rigorous talent vetting compared to managed platforms |
| Built-in time tracking for transparency | Requires manual assessment of freelancer quality |
| Flexible contracts for short-term or long-term needs |
Why we like it: GoLance offers cost-effective hiring for mid-level Facebook Ads specialists with built-in accountability tools.
16. Betts Recruiting
Betts Recruiting connects you with Facebook Ads Specialists through their proprietary platform, Betts Connect. They give you instant access to a curated pool of pre-vetted, high-quality talent. Plus, they have 10+ years of recruiting experience in the high-growth tech industry, so they have a deep network in marketing and advertising roles to find an advertising expert.
- Type: Talent Matching Platform
- Pricing model: Commission based
- Talent expertise level: Mid to senior-level Facebook Ads specialists
- Engagement model: Full-time roles
- Year founded: 2009
- Revenue: $20M – $50M
- No. of employees: 115
| Pros | Cons |
| Deep network in high-growth marketing and advertising industries | High costs for businesses hiring on tighter budgets |
| They have a curated talent pool for full-time Facebook Ads roles | Not suitable for short-term or freelance projects |
| Tailored hiring techniques with proven success |
Why we like it: Betts Recruiting excels at placing top-tier Facebook Ads talent in full-time, high-impact roles.
17. 24 Seven Talent
24 Seven Talent recruits specialized, pre-vetted Facebook Ads Specialists. They have 2+ decades of experience and a global reach to help you connect with top-tier creative and marketing talent. Their customized staffing solutions, like freelance and full-time placements, set them apart for companies that need a high-impact advertising expert to increase customers.
- Type: Global Staffing Agency
- Pricing model: Hourly and fixed rates
- Talent expertise level: Mid-level to senior Facebook Ads specialists
- Engagement model: Freelance and full-time placements
- Year founded: 2000
- Revenue: $50M – $100M
- No. of employees: 3,000+
| Pros | Cons |
| Global reach with pre-vetted creative and marketing talent for Instagram, Facebook, & Google Ads | Higher hourly rates for specialized talent |
| Customized staffing solutions for diverse ad tasks | It may be overkill for small-scale Facebook Ad needs |
| 20+ years of expertise in marketing and creative staffing |
Why we like it: 24 Seven Talent delivers tailored staffing solutions with a global network of Facebook Ads experts.
???? Something To Think About:
Approximately 63% of entrepreneurs put in more hours than a typical work week.
(Source)
What Does A Facebook Ads Specialist Do?
Evaluate these key services of Facebook Ads experts to align with your marketing goals.
- Audience Research & Targeting: Identify and segment ideal audiences via Facebook’s advanced targeting options like demographics and behaviors.
- Ad Campaign Strategy & Design: Craft engaging visuals, copy, and ad formats (carousel, video, lead gen) to align with campaign goals.
- Budget Optimization & Bidding: Manage ad spend and bidding techniques to maximize efficiency and results.
- Performance Monitoring & Reporting: Track key metrics (CTR, CPA, ROAS) and provide insights for continuous improvement.
- A/B Testing & Improvement: Test ad elements like images, headlines, video speed, and CTAs to optimize performance.
- Funnel Development & Lead Nurturing: Align ads with the sales funnel and use retargeting to drive conversions.
How Much Do Facebook Ads Consultants Charge?
Facebook Ads consultants typically charge between $1,500 and $5,000/month, based on the campaign’s scope, experience level, and ad budget. Here’s a quick breakdown:
- Hourly Rate: $50–$150 per hour (for experienced specialists).
- Monthly Retainer: $1,500–$10,000+ (based on service complexity and ad spend).
- Percentage of Ad Spend: 10–20% of your monthly budget (common for agencies).
For smaller projects, freelancers may charge $15–$75 per hour, while premium agencies that offer end-to-end services charge higher retainers.
When To Hire Facebook Ads Marketing Specialist
Not sure when you should hire a Facebook Ads marketing specialist? Consider hiring one if:
- Your campaigns are underperforming, you can’t reach the audience in the right place and time, and you’re not achieving the desired ROI or engagement.
- You lack the expertise to set up advanced targeting, A/B testing, or Pixel tracking.
- Your ad spend is growing, but conversions remain low or stagnant.
- You want to launch a new product or scale an existing campaign and need optimized techniques.
- You don’t have the time or resources to monitor and tweak ad campaigns regularly.
- Your business requires a data-driven approach to reduce CPA and maximize ROAS.
- You want to enter a competitive market or target a niche audience.
- You need someone to audit existing campaigns, identify gaps, and implement quick wins.
- You manage multiple platforms like Instagram Ads management and Messenger marketing and struggle with coordination.
- Your business is ready to scale with consistent, optimized Facebook Ads efforts.
Sample Facebook Ads Specialist Job Description
Use this sample Facebook Ads Specialist job description to set clear expectations and attract top-tier talent.
| Job Title: Facebook Ads Specialist Location: Remote (Open to candidates worldwide) About Us: At [Your Company Name], we are trailblazers in [specific niche or field], committed to growth through innovative techniques. Our team thrives on collaboration, creativity, and results-oriented solutions. We need skilled and passionate Facebook Ads experts to elevate our advertising campaigns and deliver measurable business impact as part of our mission to scale to new heights. If you want to join a company that values excellence, work-life balance, and professional growth, we’d love to hear from you! Role Overview: The Facebook Advertising experts will create, manage, and optimize high-performing advertising campaigns on the Facebook platform. This role requires strategic thinking, analytical prowess, and creative problem-solving to reach target audiences effectively and maximize return on investment. Key Responsibilities: – Campaign Strategy & Execution: – Develop, implement, and manage Facebook ad campaigns tailored to company or client objectives. – Conduct market research to identify target audiences and create audience personas. – Craft compelling ad copy for video and static ads, visuals, and landing pages that align with campaign goals. – Performance Optimization: – Monitor and analyze campaign performance using Facebook Ads Manager and third-party tools. – Perform A/B testing to improve ad performance and conversion rates. – Adjust targeting, bidding techniques, and creative elements to maximize return on investment. – Analytics & Reporting: – Track key performance indicators (KPIs) such as click-through rates, conversion rates, and cost-per-click. – Prepare detailed campaign performance reviews with actionable insights. – Collaborate with stakeholders to refine advertising techniques based on data findings. – Collaboration & Innovation: – Work closely with design, content, and sales teams to ensure campaign alignment with broader marketing objectives. – Stay up-to-date on Facebook platform updates, advertising trends, and best practices. – Propose and execute innovative advertising experiments to unlock new growth opportunities. Qualifications: – Experience & Expertise: – Proven track record of managing and scaling successful campaigns. – 3+ years of hands-on experience with Facebook Ads Manager and analytics tools. – Experience with e-commerce, SaaS, or lead-generation campaigns is a plus. – Skills: – Strong understanding of audience targeting, ad placement, and bidding techniques. – Proficient in A/B testing, conversion tracking, and funnel optimization. – Exceptional analytical skills and ability to translate data into actionable insights. – Creative mindset with a keen eye for design and messaging trends. – Education & Certification: – A bachelor’s degree in marketing or business or a related field is preferred. – Facebook Blueprint Certification or equivalent is highly desirable. Why Join Us? – Culture & Values: – A supportive, collaborative environment where your ideas are valued. – A commitment to diversity, inclusion, and fostering a culture of belonging. – Perks & Benefits: – Competitive salary and performance-based bonuses. – Flexible working hours and remote work options. – Comprehensive health insurance and wellness programs. – Professional development budget for certifications, training, and conferences. – Paid time off, including holidays and personal days. How To Apply: Ready to take your career to the next level? Submit your resume, a portfolio of your most successful Facebook ad campaigns, and a brief cover letter to highlight why you’re the perfect fit for the Facebook Advertising Expert role. [Apply Here] or email us at [email@example.com]. Let’s create something extraordinary together! |
How To Hire Your Facebook Ads Manager?
Use this step-by-step approach to find the best Facebook Ads manager for your goals and needs.
Step 1: Identify Your Business Needs & Goals For Facebook Ads
Clearly define your Facebook Ads manager objectives—whether it’s brand awareness, lead generation, or conversions. Set SMART goals (e.g., “Increase ROAS by 20% in 3 months with video ads”) and list campaign priorities. Use tools like Meta Ads Manager to align your objectives and set a realistic budget.
Step 2: Choose The Right Hiring Platform To Source Talent
Select a platform that suits your needs:
- Freelance Platforms: Remote OK, FreeUp – flexible for short-term tasks.
- LinkedIn Talent Solutions: Great for full-time hires or consultants.
- Facebook Groups: Source Facebook Ads experts via referrals like “Facebook Ads Experts Hub.”
- Agencies: Consider managed services for ongoing campaigns.
- Testimonial-Based Platforms: Check case studies on Toptal.
Step 3: Screen Candidates & Evaluate Their Fit
Check portfolios and focus on ROAS, CTR, or CPA results. Test their knowledge with practical questions, like “How would you optimize a $5,000 retargeting campaign?” Use paid trials to gauge their skills and turnaround time.
???? Here’s Something You Should Know:
74% of business owners believe they could not operate their company effectively without using organizational tools.
(Source)
Step 4: Set Up A Seamless Onboarding Process
Share brand guidelines, campaign history, and KPIs (e.g., ROAS >3x, CPA <$20). Grant tool access (Meta Business Manager, CRM) and set a 30-day timeline for research, setup, and performance review.
Step 5: Monitor Progress & Optimize Campaigns Together
Hold weekly progress calls to check metrics like CTR and engagement. Collaborate on A/B testing and strategy updates to improve performance and ROI. Request detailed monthly reviews for actionable insights.
Conclusion
Are you tired of burning cash on Facebook Ads that miss the mark? It’s time to bring in the pros and hire Facebook Ads specialists who don’t just push buttons but transform your campaigns into ROI machines.
At Genius, we don’t play the numbers game. We source the absolute best from the top 1% of global Facebook Ads talent. Our local, on-ground recruiters find specialists who not only deliver results but also align with Western work culture.
The best part?
You get A+ talent at 80% lower costs, backed by our 12-step vetting process and a zero-risk 6-month guarantee.
No fluff, no stress—just specialists who make every ad dollar count.
Ready to scale smarter? Hire with Genius today and watch your campaigns finally take off.
FAQs
How long does it take to hire a Facebook Ads Specialist for Facebook Ad campaigns?
It can take anywhere from 24 hours to 4 weeks. Some freelance platforms like FreeUp or Contra often provide talent within 1–2 days, while agencies or recruitment service providers like Genius or Hirewell may take 2–4 weeks for a vetted, long-term hire.
What industries benefit the most from hiring Facebook Ads Specialists for social media marketing?
Industries like eCommerce, SaaS, real estate, education, and health often see the most significant ROI with video ads on Facebook. These specialists excel in driving leads, increasing online sales, and optimizing campaigns for companies with measurable goals.
Is it better to hire a freelancer or an agency for Facebook Ads?
Freelancers are ideal for small projects, budget constraints, or flexible, short-term needs. Alternatively, agencies are better for companies that need full-service solutions, consistent ad management, and larger-scale campaigns.
Can Facebook Ads Specialists help with Instagram Ads too?
Yes. Since Facebook owns Instagram, specialists are often skilled in managing campaigns across Facebook and Instagram Ads via Meta Ads Manager, ensuring seamless techniques for Facebook and Instagram audiences. Some expert-level marketers may also have experience in Google Ads and Google Analytics.
